The NIL market hit $2.3 billion this year — but most athletes have no idea what they should earn. Our free tools use real data to show you exactly what you're worth.
Athletes are leaving money on the table because they don't know what they're worth. Brands low-ball because no one's tracking what deals should look like. We're fixing that.
Only $127M of the estimated $500M+ NIL market is tracked through official channels. The rest? Invisible.
Without market data, athletes accept whatever's offered. Most have no benchmark for what a fair deal looks like.
Existing platforms charge thousands or gatekeep data behind enterprise paywalls. We built free tools for every athlete.
Sport, school, division, social media following, engagement rate — the basics.
Our engine compares your profile against 1,200+ real NIL deals — in a market now worth $2.3 billion — to find your market value.
Receive a personalized valuation with AI analysis, negotiation tips, market context, and next steps.
Every tool is powered by our database of 1,200+ verified NIL deals and real-time market intelligence across all divisions.
Break down any NIL deal to see if it's fair. Get AI-powered negotiation tips and market context based on your specific profile.
DEAL EVALUATIONWill your deal pass Deloitte's review? Get AI compliance analysis with FMV explanations and specific tips before you submit.
COMPLIANCECalculate what you should charge brands. AI generates a personalized strategy with outreach templates and tips to increase your rates.
PRICINGEntering the portal? See how your NIL value changes across different schools, conferences, and markets.
TRANSFER PORTALTurn your stats, story, and strengths into a professional brand narrative that makes sponsors want to partner with you.
NIL BRANDINGOur new ebook breaks down the NIL landscape for student-athletes and their families — no jargon, no fluff. Know your rights, know your value, and never leave money on the table.
Other calculators give you a number. We give you a personalized strategy — powered by AI trained on 1,200+ real NIL deals in a $2.3B+ market.
Not generic advice. AI analyzes your specific sport, division, follower count, and deal terms to give tailored recommendations.
Get specific tips on how to negotiate better terms, what to counter-offer, and which contract clauses to watch for.
Actionable steps to increase your NIL value — from social media strategy to brand outreach templates you can use today.
Know your market value before negotiating. Stop leaving money on the table.
Help your athlete make informed decisions with real data, not guesswork.
Use market benchmarks to negotiate better deals and demonstrate value to clients.
Free. Data-driven. Built for athletes who want to make smarter NIL decisions.
Get Your Free Valuation →