The NIL market is estimated at over $500 million — yet only $127 million is tracked through official channels. That means more than $373 million in deals are happening in the dark, with no benchmarks, no transparency, and no way for athletes to know if they're getting a fair deal.
My NIL Value exists to fix that. We built free, data-driven tools that give every college athlete — not just the stars — access to real market intelligence about what their name, image, and likeness is actually worth.
I built My NIL Value because I saw a massive gap in the market. 98% of college athletes earn less than $1,000 annually from NIL — not because they lack value, but because they lack information. I wanted to create something that levels the playing field.
I'm a bilingual (English/Spanish) business professional with a BS from FIU and experience in logistics, data systems, and operations. I taught myself web development specifically to build this platform. Every calculator, every data model, every line of code on this site was built by hand.
My NIL Value isn't backed by venture capital or corporate interests. It's an independent platform built on real data from 1,200+ verified NIL deals, and it always will be.
Our methodology is public. Our data sources are clear. We don't hide behind black boxes.
Not just D1 quarterbacks. Our tools work for every division, every sport, every athlete.
Every number on this site is grounded in real deal data — not projections, not guesses.
No VC funding. No brand partnerships influencing results. Just honest, athlete-first tools.